Booklet for a well-known tech company encouraging employees to use the Kaiser Permanente on-site clinic. We reframed the communication piece into a fun giveaway that they could keep and put on their desks, so that the clinic is top of mind for when they needed to use it. The booklet provides 3 perforated pieces that employees can fold into blocks to stack and put on their desks — one with message in talk bubbles, one with facial expressions and one with fun bodies. They can configure them in any way to tell co-workers where they are or how they are feeling. Are you a happy vampire that’s “meeting with my peeps”? Or a sleepy wizard who’s “in the zone”? 
Designed at Kaiser Permanente
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