Cardio Wheel

infographics / print

Interactive wheel chart promoting Kaiser Permanente. As part of “Maintain Don’t Gain”—a program that helped members prevent weight gain during the holidays—this give-away put a fun “spin” on the effort. When the user points the arrow to the tempting holiday treat they are about to eat, an exercise is suggested that will help them offset the calories. This may encourage them to think otherwise about that cookie, or inspire them to go work out.

Designed at Kaiser Permanente Brand Creative.